Technology conference CES going digital for 2021
CES, one of the world’s largest technology gatherings, will only be online in 2021, the organizers confirmed.
The event, which is normally held in Las Vegas in January, attracts many of the biggest tech companies and is seen by many as a curtain for a year in technology.
But with growing concerns about how long the coronavirus pandemic will last, organizers have said that 2021 will be “a fully digital experience”.
He said that “it was not possible to summon tens of thousands of people safely”.
In a statement, the Consumer Technology Association (CTA), which organizes CES, said it “reinvents how to connect exhibitors, customers, thought leaders and media from around the world by prioritizing health and safety.”
It joins a list of other high-profile technology conferences to go virtual, including the November Web Summit and this year’s and 2021’s TED (Technology, Entertainment and Design) conference.
The organizers of the Mobile World Congress, held in Barcelona in February, are still hoping for an event in person.
Online conferences are both greener and cheaper, but delegates often complain that they have no contact with others.
CTA said that, alongside traditional talks and conferences, it would allow meetings and networking in a “highly personalized experience”.
Mobile analyst Ben Wood, who attended nine CES conferences, said it was no surprise that the organizers opted for a virtual format.
“The insurmountable logistical challenges associated with holding an event in person were clear given the global pandemic.
“The decision to keep CES as a digital only event will send shockwaves into the world of events. When one of the world’s largest consumer electronics shows it is not feasible to have a physical event, it sends out a strong signal that these types of events will be almost impossible to hold in the coming months. “