Fortnite reluctantly comes to Google Play store
Epic Games released Fortnite on the Google Play app store after a long dispute with the tech giant.
The title had previously been available only for Android users outside the marketplace. It means that Google will get a reduction in in-game purchases.
Google introduced opt-in security measures that block apps distributed by other means in March.
Epic said the move prompted him to release the game on the Google platform. Experts suggest that the move will benefit players.
Fortnite is one of the most famous video games in the world, which attracts millions of players and spectators.
As a “free-to-play game”, its creators make money by selling dance moves, “skins” to change the appearance of the player’s character and access pre-release game modes.
Both Apple and Google experience a 30% reduction in transactions made within apps distributed through their online stores, a commission that Epic CEO Tim Sweeney had previously described as “disproportionate”.
In the case of Apple’s iOS mobile platform, Epic had no choice but to agree, as there is no other easy way to allow users to install software.
But so far he had resisted Google.
“Google puts downloadable software outside of Google Play at a disadvantage through technical and commercial measures such as appalling, repetitive security pop-ups for downloaded and updated software, agreements and restrictive transactions with manufacturers and operators,” said Epic Games.
“New efforts such as Google Play Protect direct blocking software obtained outside the Google Play Store. For this reason, we launched Fortnite for Android on the Google Play Store.”
An expert said that Epic should still benefit from it in the long run, despite his frustrations.
“Epic has bitten the bullet and released Fortnite on Google Play because it remains a partially untapped audience on Android, particularly in markets where smartphone adoption is still on the rise,” said Piers Harding-Rolls, director of research at games at Ampere Analysis.
“In addition, the user experience of downloading and updating the game will improve through Google’s proprietary services.”
He added that the game had already been downloaded over 50,000 times from the Play Store since its release on Tuesday.
Epic announced last week that it had delayed the release of its third Fortnite season until June.
He did not explain why, but there has been speculation that it may be caused by delays caused by company staff who have to work from home due to the coronavirus pandemic.